What does it actually look like to roll out an internal developer portal across industries as different as gaming, travel, finance, and commercial vehicles? In this roundtable featuring Spotify’s Backstage customers, engineering leaders share what worked, what didn’t, and what they wish they’d known from the start. Whether you’re exploring developer portals or deep into your own rollout, this conversation has practical insights on driving adoption, managing organizational change, and leveraging AI at scale.

André Wanlin
Customer Success Engineer, Spotify

Shawn Hansen
Staff Site Reliability Engineer, 2K Games

Adam Kunicki
Site Reliability Engineer, Airbnb

Brian Wolowicz
Head of Design, Capital One

David Kormushoff
VP of Technology, KOHO

Mingdao Lu
Digital Product Manager, Volvo Group
At Spotify, our platform engineering teams find that the best way to learn is to listen to our customers — whether those are our internal developers or yours. In this roundtable, we gathered Spotify Plugin and Portal users from a range of different companies — different sizes, different industries, different tech stacks — to compare notes and share common experiences. Watch the recording to learn what they built with Backstage — and how they got their developers to not just use their shiny new dev portal, but embrace it.
“At a bank, the only person that says move fast and break things is the person that never had to tell a million customers why they couldn’t access their money.”
01
02
03